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The History of Stetson Hats In 1865, with $100, John B. Stetson rented a small room, bought the tools he needed, bought $10 worth of fur and the John B. Stetson Hat Company was born. A year later the "Hat of the West" or the now famous "Boss of the Plains" hat was born and the name Stetson was on its way to becoming the mark of quality, durability, innovation and beauty.
John B. Stetson experienced trying times in his life but after it all he relied on the one thing he did exceptionally well, making hats. He was trained by his father, a master hatter, and applied his skills and knowledge to a trade that, at the time was not held in high regard. A hatter was seen as unreliable, lazy, or aloof, only looking to make his money and go have fun.
John B. Stetson changed all that and built one of America's most well-known and successful businesses. The longevity and history of the John B. Stetson Company is based on innovation and quality! John B. Stetson led the hat industry his entire career by designing new hat styles for fashion and function. When it came to quality it was his creed and for the past 130 years it has so stamped the product that the name and the word are synonymous. Stetson hats or Stetsons refers to the brand of hat manufactered by the John B. Stetson Company of St. Joseph, Missouri. The word 'Stetson' is sometimes used as a genericized term for a cowboy hat. Although the Stetson company makes other styles of brimmed hat, the Stetson name has become synonymous with a style it pioneered, featuring a high crown and wide brim, popularly known as a Cowboy hat. Stetson rode the success of its iconic styles, eventually became the world’s largest hat maker, producing over 3.3 million hats a year in a factory spread over nine acres. Today Stetson remains a family-owned concern. In addition to its hats, Stetson is also well known for its colognes and a range of other products evoking the historic American West. Stetson University and Stetson University College of Law in Florida were named after John B. Stetson in 1899 for his contributions to the school.
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